DAN TARDIF
← Archives
Archive · Marketing ·

FLO — Six-part corporate video series

A corporate video series produced by SPKR to showcase FLO’s charging station ecosystem.

FLO logo, an electric vehicle charging network.
HISTORICAL PORTFOLIO IMAGE / June 1, 2018
Translated from my historical portfolio. References to tools, products and results describe the context at the time.

FLO, Canada’s largest electric vehicle charging network, hired my production company (SPKR) to showcase the different charging stations in its network.

The initial brief was to produce corporate videos showing six types of charging stations in use.

The concept

My company proposed a bolder concept: tell an inspiring and informative story through six videos, with closely connected characters and storylines.

The challenge was to create sequences that form one story while also working independently or in a different order.

Commercial film

A seventh video tells the full story, including an original ending available only in this complete version.

Responsibilities

My responsibilities for this corporate video series:

  • Concept development and copywriting
  • Scriptwriting and storyboards for the videos
  • Mixing FLO’s official brand theme and seven original music tracks
  • Sound design and audio mixing
  • Recording and directing French- and English-language voiceovers
YouTube

The external player loads only when you request it.

Watch on YouTube ↗

Cookie settings

Necessary — always active
Remember your consent choice; no advertising tracking.

Privacy